Ecomondo 2022
  • Tuesday, November 8, 2022
  • 14:30 - 16:15
  • Memo
  • Diotallevi 2 Room South Hall
  • Italian

Organized by: Ecomondo STC & Italian Sustainable Investment Forum and ART-ER       

Sustainable finance is crucial to achieve the European Green Deal targets and a sustainable post-pandemic recovery. However, while the demand for sustainable financial securities continues to grow, greenwashing has become a fundamental issue. If not managed and efficiently prevented, greenwashing can undermine decarbonization efforts of public and private organizations. For this reason, contrasting greenwashing is today one of the main challenges. Everyone has to contribute to this. Public authorities have to implement effective science-based policy measures towards a sustainable economy. Companies have to commit for a clear and accurate sustainability reporting, in order also to attract sustainable investments. Responsible investors have to put in practice sustainable science-based investment strategies and decisions. Consumers have to ask for more disclosure and orient their choices towards more transparent brands.

Session Chairs

Francesco Bicciato, Secretary General, Italian Sustainable Investment Forum (FFS)
Enrico Cancila, Area manager, ART-ER (“Attractiveness Research Territory” Emilia-Romagna Joint Stock Consortium)

Programme

14.30-14.40 Welcome remarks
Francesco Bicciato, Secretary General, Italian Sustainable Investment Forum (FFS)
Enrico Cancila, Area manager, ART-ER (“Attractiveness Research Territory” Emilia-Romagna Joint Stock Consortium)

14.40-14.55 Institutional speech - The role of European institutions in fighting greenwashing
Representative of DG FISMA (TBD)

14.55-15.10 Institutional speech - The commitment of ISPRA
Roberta Alani, Environmental Certifications Service, ISPRA (Italian Institute for Environmental Protection and Research) (TBC)

15.10-15.25 Presentation of the paper by FFS on system strategies against greenwashing
Arianna Lovera, Senior Programme Officer, Italian Sustainable Investment Forum (FFS)

15.25-16.10 Roundtable - Towards transparency: industry, public institution and finance facing greenwashing
Representative of ART-ER (tbd)
Representative of Italian industry (tbd)
Sara Capuzzo, President, Ènostra
Giovanna Zacchi, Head of ESG Strategy, BPER Bank (tbc)

Moderated by Veronica Ulivieri, Communication Officer, Italian Sustainable Investment Forum (FFS)

16.15 Conclusion remarks